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Chad, this is going to create a watch this, what's going on guys so floyd today we're in the streets of new york city with our little brother. Oh, this looks strange and if you live in a society, you probably use social media, and i wanted to see how easy it would be to get personal information from complete strangers. Well, today, we're going to put that to the test. Let's find out check it out.
Soflo antonio joey salads lance stewart prank invasion, roman outward jack jones. Can i have my handbag? Please. It was just a joke: octv vitaly tv, big dos tv, denise tv, i'm starting to see somewhat of a trending names here, tv kobe person, angry picnic that was epic, andrew hale's, cassidy, campbell magic of raha and we're only just getting started at one point in time. The youtube prank genre reigns supreme over all other video styles, a legacy so deep that when we think of quintessential 2014 to 2016 youtube, pranksters often stand out as the most memorable individuals, both for good and bad reasons.
But i use the word legacy because, as we all know, pranking on youtube, slowly faded out of the spotlight, another genre laid to rest in the graveyard of youtube's history. What made pranking so attractive in the beginning? Was there a specific type of person that was attracted to the idea of being a prankster? How did fake pranks contribute to the fall of the genre? These are the questions that i hoped to answer when i began my research, but this was a big topic to handle. I needed to call upon the help of a former youtube prankster, who could give me real insight into how things went down back in the pranking days. Someone with first-hand experience someone who witnessed pranking spectacular fall with their own eyes.
I needed to call in the begun i'll say around 2016.. I think that's when the bubble started. Oh no, it had a lot of factors had to deal with it. A prank is a mischievous trick played on someone generally causing the victim to experience.
Embarrassment. Perplexity, not joy, salads, dude, concept of jokes themselves, pranks and practical jokes done on video for commercial purposes, wouldn't become a popular concept until around 2005 with shows such as balls of steel and individuals like remy gaylard, and while these shows were being popularized on public television, Youtube was slowly brewing in the background ready to give individual creators the ability to share their own pranks at some point in the future. This will begin in around 2007 with individuals like jack vale films, who, from what i can tell had one of, if not the very first youtube prank series titled the pooder fighting in public prank series. This would then evolve slightly by 2009 into classics like the greatest freakout ever okay, my mom just canceled, my brother's uh world of warcraft classical and prank verse, pranks.
First few videos like girlfriend fake head in bed scare prank did, i even forgot his existence, a similar kind of premise, a hidden camera, a somewhat creative, practical joke and a reaction that would give oh, my god, laughs and in the beginning one thing was obvious: the Bar was oh, she died, huh, wait what that's so incredibly low. She did not don't. You said that to get views, what the is wrong with you, next to a loved one, a freak out over a video game. In many instances there wasn't even one kind of public embarrassment, besides from the audience who would eventually watch the video on youtube friends through this fairly basic structure for a period of approximately two years until around 2011, when pranks transition from playing jokes on friends and family. To playing jokes on the public, i just want to get three feet with me right now. All right, i just wanted this huh yeah. I just wanted hi in early 2011. Individuals such as vitaly would begin his disturbing the p series doing exactly what the title suggests.
Disturbing the pace we're just trying to have some fun looks like you're bored yeah have some fun with someone else. Once again, we can tell that the bar is set pretty low for laughs, trying to kiss random people hopping on the back of a bike owned by someone. You don't know hugging strangers, the content was somewhat entertaining but far from creative. However, this was already the process of changing once again by early 2012, as pranking became slightly more popular on the youtube platform.
In order to stand out, pranksters began to add a bit more creativity into their practical jokes, seen with vitali's dui ticket inspector prank of february 2012.. I want you to stop and do it 360. and then walk again. 360..
Oh sir, sir, you told me to do a 360.. All right well do a good 360 without any and remy gaylard's raider prank of january 2012. And what do you think this increased creativity did for the genre? Well, it led to an increase in general video quality and the viewership of the genre as a whole began to climb taking the genre into the semi mainstream. Other creators then slowly started to catch onto this climbing viewership and wanted to introduce their own video ideas.
As seen with other creators in 2012, such as magic over hat, where he would take his ideas to the local drive-through - and it wasn't only other youtubers that were catching on to the rising viewership as pranking would shortly, because it was fine, newly rising platform where it Would say similar levels of success. Can you tell me how big my butt? Looking short hey, i'm sorry break prank prank at the time this new platform was almost unknown represented by nothing. But a green letter v, however, would later become the incredibly popular media site known as vine. I started out on vine and one of my biggest things from vine was it's bash in time and i'll destroy my family's belongings with an actor it's time.
Vine was favorable for beginners in the pranking world, because the videos only had to be 000 seconds. There wasn't a whole lot of skill required and there was a reasonable demand for pranks on the platform use barrier use barrier. This gave birth to pranksters such as jack jones. Are you serious? It was just a joke, lance stewart and, of course, our man joey salads, who eventually realized that moving their pranks to youtube. Wasn't such a difficult transition considering they already had basic video making skills. So i started to move my entire audience over to youtube. I'm like what's a genre that i can transition over well for and i would make longer versions of the bastion time and i'm like. Okay, that's pranks, that's a prank! So i stuck with that prank john.
Upon switching from vine to youtube, these pranks would, by default, become the competition of individuals like vitaly, who was really starting to steer the pranking ship into the youtube mainstream. Vitali's ideas had become even more creative and provocative, giving him a reputation as a tough guy who was really willing to mess with people in order to create content for his fans, you're making a scene in here. What are you doing? My mama told me get out of here. This would start to show with his classics such as.
Do you even lift prank in january 2013.? Do you even live bro? Are you looking on that skinalicious man you're, the girl is bigger than you better start lifting and put your number in my phone in february 2013.. What's your phone number in my phone, please sure, however it would be in october 2013 when vitaly would post a video that would take. Oh, am i admitting to a chat because i was part of the problem. I watched some of these and i left youtube pranks into the mainstream, the extraordinarily infamous gold digger prank.
Oh now you want to too bad. I don't like gold diggers. This prank is often recalled, as one of the most famous viral youtube pranks ever posted with many of the comments referencing its significance in the early days of prem culture within a week, vitelli's gold, digger prank, had hit 25 million views revealing one main thing to both The viewers and other creators there was a massive desire for pranking content on youtube and anyone with a camera, as well as a little bit of confidence, could go ahead and get themselves involved. For this reason, pranksters begin to pop up left right and center, taking the genre into the mainstream joey salads dennis ctv moan et aka octv, all of which popping up shortly after the realization that pranks might be the golden ticket to the chocolate factory.
What's going on guys, this is mo. This is zt. This is octv today we're in the hood. We're gon na go up to people, oh no, but what did more pranksters on the platform mean? That's a question worth asking and if anything almost needs to be answered before i remember this, it meant that it was harder to stand out in the beginning, as previously mentioned, even the most basic of pranks could have in the hood. Competition increase the quality, creativity and, most significantly, the ridiculousness of the pranks needed to increase in order to stand out. But back then it was kind of a bubble that was forming where everybody needs to one-up each other and just make it bigger and better and crazier. And his you know, zombie attacking the street, ripping someone's you know, guts out a gun, getting pulled out, getting the cops getting arrested. Now, there's no problem with this.
It seems to be the natural progression of almost every genre. Since youtube began, a video style gets a lot of views in the beginning, with extremely basic videos, people catch on and go oh well. If that extremely basic video got a lot of use, then, if i add a little bit of creativity and effort into it, maybe i'll get more views and the ultimate result is a handful of creators competing for the most entertaining videos in a certain category. However, pranks are a slightly different beast in this comparison because, unlike almost any other genre, you can cut corners a little bit how a little thing by the name of fake pranks, because everything was escalating in the prank genre everybody needed to one-up the other person.
We all know how that went out. Everyone had to start yeah because they all follow one very simple slogan, fake it till you make it in the beginning of youtube pranking. It was just taken, as fact by every prankster's audience, that the pranks were 100 real. 2013.
2014, like no one had that filter. It was like whatever you watched, you just assumed that it was real and now it's just the complete opposite. It's like whatever you want. You assume it's fake, most prank videos had an authentic feel to them with many creators.
Even going to the effort of uploading, the outtakes, which gave everyone's audience almost certainty, that what they were witnessing was completely authentic. Could you put your phone number on my phone? I'm married sorry you're married, oh, but as previously mentioned as the competition increased, the authenticity began to fall out of the pranking genre. It began to seem, like things didn't really add up in the prank videos that were being posted. Things started to seem too good to be true: vitaly going and hooking up with hot girls on the beach.
Oh, do you think i'm attractive? I guess so i mean you're all right, i'm all right! Wow fouseytube's escaped prisoner prank. So i'm sticking to number two in retrospect: there's nothing real about what was occurring in these videos, but we have to remember this was still early 2014.. Nobody had that filter. We have now there's a water think about whether a video is real or fake.
There's that understanding now, where, when you see a prank video anywhere for anything, you just assume it's fake. Almost everyone was still oblivious and didn't question the authenticity, but, as things got more and more ridiculous, other creators began to start questioning the legitimacy of these prank videos and it wouldn't be long before everyone caught on to how simple faking these pranks was the ultimate result. Every fake prankstar began to get exposed when i was talking about the fake pranks, when people started doing fake to one up, each other people got exposed more and more. Everybody got exposed which began the culture around exposing and clowning on fake pranks. There's a whole genre of content, exposing the pranks, and if there was one person to make everyone question the motive of each and every youtube prankster, it was ethan and ela from h3h3 production, and i was like angry. I was like this. Video is so stupid, ethan and ela seem to be able to see something that no one else could, or perhaps everyone could see it and simply didn't have the platform to call it out regardless, as these pranks went from subtly fake to obviously fake, they were on The front foot when it came to calling them out h3h3 productions would upload their first prank parody in december 2014. Around one year after pranking would hit the mainstream, which was around the same point that fake pranks were getting so ridiculous.
That making ironic prank videos was completely feasible. What's your problem doing such a prank, i am the ultimate prankster in this first video ethan reviewed one of the most infamous fake pranks. What is this invasion? Who was on the forefront of pushing the boundaries of what you could make possible through faith? This guy was just so fake, hey guys come on now, there's no way anybody is real. There's pranks, now chris from prank invasion is definitely one of my favorite goofsters.
Oh come on ultimate pranksters of all time. As previously mentioned, h3h3 reviews started to popularize the culture as well as make it enjoyable to clown on the pranking genre. Then you had h3h3, you know making parodies of it and that that's what made it have. The perception that it was you know part of the youtube culture.
H3 then began to review other pranksters such as oktv. My parents have a big penthouse in manhattan, but sometimes we come to the slums to make fun of the poor black people and kobe person. I've been talking to these girls for the last three or four days. This guy's just been chatting up little girls for like three or four days straight, ultimately increasing the popularity of the prank genre significantly.
He definitely made it more popular because he made it fun and entertaining to rip on it and pay attention to it. And while in the beginning h3h3 was a massive ethan bradbury, the power he had would ultimately become a negative over the long run. Do you think you hit a point where you were just making videos with the idea that people would be reviewing them? Let's just make the craziest thing that we can possibly make in order for as many people to review it as possible to get as much exposure as possible was that the motive by the end of it yeah? No, that was it as time progressed. Many of the fake pranksters started to catch on to the fact that they could get mass exposure through h3h3 and the stupidity of the pranks began to get out of control. When you get covered on h3h3 you'll get an extra million views. You make an extra two thousand three thousand bucks, cpm's really low on pranks you get covered on this person. You get more views, you get more subs. Many creators, like joey salad, stated that it became less about making actual entertaining pranks for your fans and more about just making your pranks crazy enough for h3h3 to review them, because every time h3h3 would feature each prankster they'd get millions of views and obviously the crazier.
The prank, the more likely it was that one of these creators, such as h3h3, would do a review on it. Speeding up the previously discussed process where creators were trying to make the craziest content possible and unfortunately, this craziness could only go to such a height where it would eventually hit a ceiling. Do you think that there was a point where pranking was just like it? It had hit a ceiling like it couldn't get any more crazy. It happened with me i'll tell you yeah, but it burns faster, though, like i'm sure they understood that if it gives him extra views now, but delegitimize their content, then in the end it's going to be a raw negative i'll.
Tell you, okay, all right! Everybody can see, there's one video that eventually burst the bubble when it came to prank review channels and the bubble really burst with when i faked, probably one of the worst videos yet was that the one where you bashed up the car, the trump car won? I got a car put some trump apparel on it and we're gon na park it in a black neighborhood and see what happens he walks away from the car and it's it's almost. I swear to god. It's like a comedy scene that uh that trump car video - that was my big - you know you know real realization moment and that's also what kind of killed pranking uh genre like that h3h3 began to catch off. He realized that the only reason these pranksters were making these insane videos was so that he could review them for exposure waiting for his time.
The big trend at the end was in the hood. Everything in the hood, true reaction, prank invasion, says what the me too. You can't purposely make a video for h3h3 productions to react to it needs to be natural cringe and that's true gone wrong. Gun pulled police called gonsexual that don't become self-aware and baiting.
That invalidates the cringe and automatically makes it something not interesting to watch the ultimate result. The integrity of prank reviews began to diminish and the prank reviews began to fall out of the spotlight. However, the slowdown in fake prank reviews was really only the beginning. There was another youtube dark phenomena looming on the horizon when the demonetization started to happen. It was like you know, 50 000 views and you know nothing really changed with the content, but then it'll be like okay. This one got 50 000 views. This one got 3 million. This one got 20 000 views.
This one got 2 mil. It was more all over the place because i i saw the algorithm picking and choosing which one was suitable and which one was not youtube's minimus apocalypse, the event. That would be the end of youtube for many controversial creators and pranksters weren't exempt from this in the least in august 2016. Youtube would shift their focus towards family-friendly content, while removing ad revenue on videos deemed to be too controversial for advertisers advertisers fearing backlash, remove their ads entirely from youtube and directly.
Oh, no. Every youtuber saw a decrease in revenue. This significantly reduced the income from many prank channels, which had never been a problem in the years prior. Social media used to be the wild wild west, and this was also at the time where everything was getting monetized.
You know you can get beat up beat to a bloody pulp. Yeah um. I know people don't like hearing the the silver lining, because it's kind of like uh, it's kind of weird to hear it, but i feel like this kind of helped a lot of people. Um be more receptive and maybe be more uh um receptive to taking sponsorships and doing small sponsors right that give them money to replace the ads that we're making and in the end, they're making more money with the sponsor they're coming back right and now they're.
Not they know that they're good and they have experience with sponsors, another other nobody's doing sponsors. Now now they have both it's kind of like a win-win type of thing. They'll still have money, i get it not as a consumer, i get it, but a lot of them are like they're like 30 seconds. Add a minute: it's not that big of a deal following the ad creators making pranks for it.
It's a marketing. They apocalypse skill that they didn't know they could have that they learn and it helps them market themselves and later on it helped the creators a lot. It helped them a lot period ultimately leading to the death of i get it don't know well create is like moan. We have only uploaded four pranks since the event over four years ago, and it makes sense really as explained by joey.
These prank videos had hit the point of being more of a business than a fun little home project. Yeah social media is a business. How is it, how could that puzzle be wrong? How is that a question, because we're gon na say question mark? Do everything like like a bunch of it, come on for fun? Look at look at all the all. The big creators are all most creators they all have in the video advertisement yeah. The fact that we had the ad apocalypse sped that up really hard and now the ads are back. They still do them as a result of their inability to bring in revenue. Youtube says that monetization doesn't change how much a video is promoted, but almost every creator. I've talked to has had an instance of their views, dropping following a video being demonetized, which is also what i found personally demonetization suppressed its being constantly suppressed less content creators making pranks ultimately led to less relevancy for the genre as a whole.
This then led to even fewer reviews from individuals such as h3h3, creating a downward spiral where each negative element was creating further negative elements like the idea of the rich get richer, but in reverse, and in case the landscape wasn't already on a downward slope. Facebook was about to join youtube by changing their algorithm, giving pranksters another nail in the coffin when facebook changed their algorithm. I think it was about 2017 2016. They they did an algorithm change, that less favored articles.
I'm sure many of you remember facebook in 2015 and 2016.. Oh yeah guy goes to the to the hood and gets gun pulled out on live gone. This guy calls himself an entrepreneur, but really he's more like the facebook version of that weird foreign. Kid who creeps out all the girls in your class - i remember specifically watching like a lot of soflo on facebook in around 2015 2016., then by 2017 it was just it was gone.
Man by 2017 facebook had implemented numerous algorithm changes, such as posts with clickbait headlines. Will rank lower in the news feed post that link to websites with low quality experience will rank lower in the news feed which quite heavily affected pranksters like joey salads companies would take prank wait. Why wait guys, isn't it clickbait the bread and butter of facebook? And that's insane that that literally killed the whole reason why they were alive in the philippines. Prank videos because and they'll put it on their website, put it on their website.
100 000 likes and they'll make a ton of money from the website. Links, clicks and i'll. Get a ton of views because it's embedded - and they did this with a lot of pranksters, once facebook kind of took that away. That kind of went down with it.
A lot of the external viewership and the external clicks completely got eradicated because of the facebook. And this whole point about facebook and the algorithm no longer favoring certain pieces of content, also kind of plays into the next and final point: the fact that pranks just don't really compare to the comparable clickbait in recent times the trump administration buzzfeed heavy political outrage, people These days have so much more to be angry about in comparison to some youtuber faking, a prank. However, in a backwards kind of way, a lot of these changes benefited the creators making genuine content guys at the end of their chat. Everybody clickbaiting killed clickbaits, and i think that that's kind of helpful right, like every just every clickbaits and nobody expects anything out of the clickbait result. That's just how it is and in fact that actually neutralized the nature of clickbait, which was a good thing, because at the time um, if you had a good title, you're getting on you're getting abs. If your title is good you're getting i'll be doing it. Who are still thriving on the platform? If i talk exclusively about that with the meta big door of re-uploading someone else's content with a better clickbait title boom done what's going on? Are you still gaining hundreds of thousands of views per video yeah? My my that was campbell who's maintained a relatively loyal audience with his bizarre style, and i like to think that these individuals prove a point. Pranking never really died.
It just evolved from who could execute the most dangerous thing to who could execute the course guys. I think he has noticed. I started trolling with his titles when uh valerie errol a little bit. I started accelerating drops on dick on cam double big titty girl.
In the background insane content live free, giveaway, fifty dollars per viewer, juicer and you're like it feels good. What click on show you afk's doing a rerun? What are you talking about - and this is how it overdone, fake pranking, sub genre, lost a lot of steam owed massively to the fall of fake prank reviews, which caused the culture's surrounding pranks to dissipate, giving it the perception of a dead genre. This, in conjunction with the adpocalypse changes in the facebook algorithm, as well as the incomparable interest in pranks, has caused many pranks to either quit or slow down their upload schedule to a point at which they're unable to maintain relevancy and in 2019, even the infamous prank Invasion left youtube and disappeared off the internet, perhaps displaying the fall of the genre up and jesus we'll finish with joey salad's personal explanation as to why he thinks pranks fell out of the spotlight. Thank you guys for watching like and subscribe i'll see you in the next one.
In summary, what caused the big fall of the pranking genre on youtube as a genre is the bubble popped of fakeness and there was just it got too big and it just popped. It wasn't interesting, no more, i don't mind guys like this, that own up to it and say yeah, it's fake, so what what about it? Because at the end of the day when things are like fake, it's not that big of a deal. It's not! What's the big of a deal, people that are like downplaying it hiding it making it weird, that's weird dude! If you want, if you own up to it and say yeah, i did that i enjoyed it. Okay, moving on literally literally that's it literally life moves on everything moves on everybody's just screaming. I guess those the community to talk about, but on h3h3 and review channels wasn't of interest anymore, because that bubble pops algorithm changes, uh the demonetization, um and also external algorithm changes. I guess that is all what played a big who cares, because a lot of people um don't find the intending part to be the fact that it's real and it could happen and relatability and the fact that uh people like uh hide. It is kind of sucky because it's like, oh it was well it's not real, so saying this, like you have to find concepts that are entertaining on like wwe, it's fake. So what everybody knows it? What about it? It's detaining you because the content is around that fakeness.
Well, the vp is fake yeah. What oh my gosh, oh dude, just tonight, give me you.